As Max Rink, founder of Didun Design, I would like to take you deeper into the origins of our brand today. It all started in 2017, not far from picturesque Mainz, a city full of history and character.
The idea for Didun Design came from a long friendship and a shared passion for watches. My friend and I shared a love for classic watch designs, but were disappointed by the state of the market. We wanted to create watches that were both affordable and of high quality, an alternative to expensive luxury brands and cheap fakes.
The first steps were marked by challenges. We had little capital and had to be creative. I still vividly remember the nights we spent sketching and making plans at my kitchen table, driven by a mixture of excitement and uncertainty. Our first prototypes emerged from this phase of intense creativity and hard work.
Mainz, our hometown, played an essential role in our development. The city has a rich history and a vibrant culture that inspired us. We forged local partnerships and found support in the local community that helped us realize our vision.
Every sale, every new customer was an emotional moment for us. I still remember the joy and exhilaration when we sold our first watch. It was more than just a sale – it was validation that others shared our vision.
2020 brought a turning point when my friend left the company and my father stepped in. This change led Didun Design into a new chapter. My father not only brought his experience, but also a new dynamic to the company. We learned a lot from each other, and this collaboration had a significant impact on Didun Design.
One of the hardest blows for us was the loss of my father last year. His death was not only a personal loss, but also a major turning point for the company. However, his spirit and vision live on in each of our timepieces.
The community and our customers have a special place in this story. Their stories, feedback and loyalty have carried us through ups and downs. We hosted customer events and promotions that brought us closer together and helped us grow the company.
Looking to the future, we at Didun Design are full of hope and plans. We are driven by new designs, innovative technologies and the desire to create watches that do more than just tell time, but tell stories. We want to honor and continue my father's legacy.
Thank you for being part of this wonderful journey and accompanying us on this path.
Warmest regards, Max Rink founder of Didun Design